About

To live lives
worth living.

Advances in technology allow the world to be connected in the blink of an eye, and are blurring the boundaries between the real and the virtual. These technical advances are expanding the values of humanity, leading us towards a richer way of living.

And this evolution of humanity through technology is starting to include the possibilities of life. Life supported by technology, designed by technology. The life within machines, robots, and artificial Intelligence (AI). The new life from the fusion of humanity and technology will be freed from the limitations of the flesh or the environment, be freer, and will start an exploration of new possibilities.

The theme of Expo 2025 Osaka, Kansai, Japan is “Designing Future Society for Our Lives”. At the signature pavilion of “Future of Life” overseen by ISHIGURO Hiroshi, one of Japan’s foremost roboticists, the theme is “Amplification of Lives” and will be a venue to create and showcase new ways of being alive.

How far will life evolve in fifty years? What sort of happiness will it bring to our daily lives, our society? How far will life reach in a thousand years? What freedoms and pleasure of living await us? The era where we design the life we want to live is already dawning.

Message

Producer’s
Message

Humans are not merely reliant on biological evolution, as animals, but can use science and technology to evolve. That is what makes us human. In future, humanity will dramatically expand the possibilities of “life” as we develop and fuse science and technology still more. We will use these diverse values and feelings of happiness to design for ourselves what humans are, human society, and the environments and ecologies around us. This pavilion offers the unforgettable experience of life by presenting new ways of being alive.

ISHIGURO Hiroshi

Producer

Professor at Osaka University and Visiting Director of the ATR ISHIGURO Hiroshi Laboratories. He completed doctoral course at Graduate School of Engineering Science, Osaka University, in 1991. Doctor of Engineering. Since 2009, he has served as Professor at the Department of Systems Innovation, Graduate School of Engineering Science, Osaka University. Visiting Director of the ATR ISHIGURO Hiroshi Laboratories (ATR Fellow). Distinguished Professor of Osaka University since 2017. His research field is android science and robots that engage with people. He has published more than 300 articles in major scientific journals or that he presented at international symposiums. He also developed the humanoid robots or androids that engage with people known as Robovie, Repliee, Geminoid, Telenoid, and Elfoid. These robots have appeared in more than 500 programs, including on the Discovery Channel, NHK, and the BBC. In 2009, he was invited as the main guest at the Ars Electronica Festival, one of the world’s leading events for the media arts. In 2011, he received the Osaka Culture Award. In 2015, he received the Minister of Education, Culture, Sports, Science and Technology Commendation for Science and Technology and the Sheikh Mohammed Bin Rashid Al Maktoum Knowledge Award. In 2020, he received the Tateisi Prize.

Member

Members Amplifying Lives

UCHIDA Maholo

Planning Director

Curator and exhibits producer. Takanawa Gateway City (provisional name) Culture Creation Building Preparation Office Director, East Japan Railway Culture Foundation. Until 2020, she worked at the National Museum of Emerging Science and Innovation (Miraikan). She was responsible for a wide range of permanent and temporary exhibitions, from the core exhibit of Geo-Cosmos to robots, information, art, design, games, architecture, and civil engineering. In 2005, she was dispatched overseas to work at MoMA, and is one of the Good Design Award judges.

ENDO Jiro

Architectural Director

Architect, director, lighting designer, exhibition designer, festival designer, and representative of SOIHOUSE Inc. With a foundation in architecture, he works in fields as diverse as art, music, fashion, and university education. After living in the Netherlands for three years, Sri Lanka for one year, and Thailand for thirteen years, he based himself in Tokyo in 2016 and, until 2021, was also a specialist at the National Museum of Emerging Science and Innovation (Miraikan).

KOBAYASHI Daisuke

Production Director

Manager in charge of content in the Entertainment Department of PARCO Co., Ltd. Extensively involved in cultural, art and music exhibitions and event planning. Won the Good Design Award for his temporary enclosure during the redevelopment of Shibuya. Selection committee member, Kuma Foundation, and screening committee member, NEWVIEW AWARDS.

UKAWA Naohiro

Virtual Space Director

A “right now” artist and supervisor of DOMMUNE. Video creator, graphics designer, VJ, essayist, university professor and more, since the late 1980s Ukawa has been involved in a range of activities in many different fields. In 2010, he opened DOMMUNE, Japan’s first live streaming studio-slash-channel. With record-breaking viewer numbers, he has gained fame both in Japan and around the world. In 2021, he was awarded the 71st Minister of Education, Culture, Sports, Science and Technology Art Encouragement Prize.

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